Sustainable Fashion

DJ Tigerlily Vegan Leather Campaign Unveils The ‘Leather Truth’

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Dara Hayes, known as DJ Tigerlily, has launched a vegan leather campaign called “Leather Truth.”

In collaboration with Animal Liberation Victoria (ALV), DJ Tigerlily’s campaign uncovers outrageous facts about the leather industry.

“Leather Truth” uncovers a face filled with pollution and suffering.

Alongside Strongheart, a rescued cow, DJ Tigerlily points out the importance of vegan fashion choices as an inseparable component of any vegan lifestyle.

Live Leather-free

https://www.instagram.com/p/B9L7afeFKrr/




DJ Tigerlily’s main purpose with the Vegan Leather Campaign was to show how ditching leather from our fashion products and your lives can make a huge difference to both, animals and the environment:

“When you buy leather, you support – financially – the slaughter of cows. Even worse, your choice has a negative impact on the environment and everything around you,” she said.

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However, thanks to constant innovations in eco-friendly, plant-based vegan leather alternatives, adopting a leather-free lifestyle has become easier than ever.

There are so many choices out there.

Vegan leather products from pineapple leaves, apple peels, coconut waste, and even mushrooms.

To learn more about DJ Tigerlily’s  “Leather Truth” campaign, click here




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