Nixon Mission – The Android Wear Watch For Extreme Sports Fans. Founded 15 years ago in Encinitas, CA, Nixon is a global watch and accessories brand, in the action sports domain of activity. The company serves the markets of more than 70 countries. The brand is quite popular with celebrities, athletes, and retailers all over the world and its new addition, an Android Wear Watch – a premiere for the company – can only add to the brand’s fame.
The watch is called “The Mission” and it was unveiled for the first time this year at Baselworld in Switzerland, together with five new entrants from well-known fashion brands. So, what makes Nixon’s watch so special?
Nixon Mission – Features And Specs
Well, despite most smartwatches and wearables on the market being sold as water resistant, it is not recommended to shower, let alone swim with them. But, this is not the case with the Nixon Mission watch.
Built for extreme sports like surfing, snowboarding, skiing and not only, the watch is a must-have gadget for extreme sports enthusiasts. Surfers, scuba divers, mountain bikers, snowboarders, this is the watch to have.
The Nixon Mission is a compact and strong watch, powered by Google’s latest Android Wear OS. The device has a body made from polycarbonate plastic and 316L stainless steel. The watch comes with a round 1.39-inch AMOLED touchscreen, protected by a crystal clear Gorilla Glass.
The watch has a dual-layer silicone strap that also comes in a large variety of colours, just like the casing in fact. Since it is running Android Wear, the Nixon Mission watch boasts all the typical smartwatch features such as notifications, customizable watch faces, and quick access to apps.
The Nixon Mission is also one of the first smartwatches to feature Qualcomm’s new Snapdragon Wear 2100 system-on-a-chip, designed for wearables.
The new chip is twice as faster while using almost 25 per cent less power than the previous chip. Expect speed and longer battery life when compared to any smartwatches on the market.
However, the main feature of Nixon Mission watch is its water-resistance rating of 100 metres. It is the highest waterproof rating of any smartwatches you can buy right now. It beats even the Casio’s Smart Outdoor Watch WSD-F10, which is water-resistant for up to 50 metres only.
“We had to create a smartwatch that could survive the surf or the first ride down the mountain. We developed the watch in tandem with our world-class surf and snow athletes who lead demanding, rigorous lifestyles,” said the V.P. of Products at Nixon.
The watch comes with a built-in app that gives you access to the surfing or the skiing conditions at a glance on your wrist. And, to better help you with tracking more fitness activities, Nixon partnered with Trace, a dedicated action sports company.
Nixon Mission – Battery Life And Price
The battery of the Nixon Mission lasts for two days thanks to the new Wear 2100 chipset, even in the harshest conditions.
Price wise, get ready to fork out $400 if you want to be the proud owner of a Nixon Mission smartwatch. The price converts to about £280 in the U.K. and $530 dollars in Australia. If the rumours are correct, the watch is going to hit the shelves in mid-June, 2016.