Eco-friendly fashion in simple terms. Every year, new fashion creations continue to arise on the catwalks of London, New York and Paris. Creations which are turning the last year’s apparels, in a never stopping, repetitive cycle, into out-of-style and ‘has-beens’.
On the other hand, a new wave of fashion seems to be emerging across the landscape.
The eco-friendly fashion not only protects the earth and its resources but also delivers long term business continuity, thanks to the sustainable textiles used and the ethical methods of production.
What Is Eco-Friendly Fashion⁉
Apart from being mindful of the environment, dressing green goes a long way in establishing a personal style, entirely independent of the trends.
But amazingly, some fashion buyers still see eco-friendly fashion as wearing scratchy sack-cloth or dry-leaf skirts.
In fact, eco-friendly fashion is protecting the environment by reusing recycled materials.
It is also exploring the use of innovative and organic materials that allow wearers to express their socially-responsible behaviour and mindful choice for ethical manufacturing.
Another green mantra for eco-fashion is ‘repair and renew’. Repair tears in the fabric of your clothes, and sew on back any missing buttons. Scan your closet to find what you can refresh and bring back to life, by adding new trims or unique embroidery.
Partner with a refurbishment tailor and get adjustments done to things that don’t fit. These simple repairs will save your good clothes from being tossed into landfills and preserve this already fragile planet from suffocating even more.
Your Choice Matters 💯
Change your shopping habits. Hit stores that stock vintage clothes and scour the thrift shops.
Check online for reclaimed fashion websites, go through your grandma’s attic for vintage and haute-couture pieces that you can give a twist to, and fit right into your wardrobe and your style.
Buy sustainable fashion whenever possible. Check the facts and choose apparel from labels that don’t use textiles made in factories using toxic chemicals. For instance, cotton gets more pesticides applied to it than any other crop. Or organic cotton uses more water than any other crop!
Studies conducted by the United Nations Food And Agriculture Organization show that cotton accounts for 220 million tonnes of CO2 emissions into the environment, posing a massive threat to the health of farmers, consumers, workers and the environment.
And while organic cotton does not make use of hazardous chemical and pesticides, it consumes huge amounts of water.
So be more conscious and try garments made from linen, jute, pineapple, hemp, bamboo. While also resource-intensive, these are not as bad as organic cotton and by nature, do not require chemicals and pesticides.
With these considerations in mind, by making your fashion choice ‘green’, you will improve your self-respect as an active participant in a more responsible social and benefit from a better, healthier lifestyle.