Fashion

31 Best Sneaker Websites For Buying Authentic Kicks [2021]

Bruce Knox
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Best sneaker websites for genuine kicks & trainers (top 31)

The internet changed consumer behavior by giving customers an easy and stress-free way to buy products from the comfort of their own homes.

The same goes for buying sneakers; if in the past, buyers were limited by geography, nowadays, jumping from sneaker stores such as Overkill in Berlin to KM20 in Moscow is done in a matter of seconds.

The growing popularity of the sneaker market is driven by the new cultural significance sneakers are given within fashion circles amongst athletes, sports fans, and musicians.

Sneakerheads boast about the low prices they scored on sneaker websites such as StockX and GOAT after spending hours scouring Instagram and Twitter for deals.

True, there are still customers who prefer to shop kicks in physical stores. But, the younger generation is used to (prefer) shop on dedicated sneaker websites.

The issue is that not every sneaker buyer is an expert in sneaker bots, and given the world of sneakers available online, it can be hard to decide where to shop.

It doesn’t matter if you’re a sneaker freak or a tennis shoe newb – shopping for rare sneakers in 2021 is not an easy task.




For once, the huge range of sneaker styles on the market can be overwhelming at times.

Then, there are new releases and new brands flooding the market every week.

Above all, there’s no chance you’ll ever find Off-White x Nikes collabs or even Yeezys limited editions on commercial sneaker websites.

However, if you know where to search, you’ll be surprised at the wide offering certain selected online sneaker boutiques have in stock.

In this article, I’ll help you find the best online places you can shop for hyped sneaker deals.

Check out their curated selections of sneakers, rare sneaker finds, and other exclusive sneaker collaborations.

I will detail each site’s offering and what makes each sneaker website so unique, aiming to help you get the most bang for your buck.

Whether you buy new sneakers to wear or buy to resale, these are the best sneaker websites right now:

1. SNEAKERSNSTUFF
For the thriftiest sneakerheads

SNEAKERSNSTUFF best sneaker websites

LOCATIONS:
Tokyo – New York – Los Angeles – Paris – London – Berlin

BEST FOR:
An online sneakers website for the thriftiest sneakerheads – regular discounts of up to 70-percent-off

INSTAGRAM:
@sneakersnstuff

sneakersnstuff.com

The first Sneakersnstuff opened in March 1999, selling what the name suggests: sneakers and stuff.

And that is because initially, SNS was a sporting goods store.

In true ’90s style, the company began allowing customers to order kicks from their sports catalog.

The move placed Sweden on the map in sneaker culture by offering an extensive range of classics from Nike, Reebok, Adidas, and other brands not easy to come across.

Founded by Erik Fagerlind and Peter Jansson, Sneakersnstuff was born of frustration at Stockholm’s lack of alternatives to big retail chains.

It has now expanded to five (soon to be six) brick-and-mortar stores in major cities in Europe and the US and has become one of the best places to find sneakers online.

Sneakersnstuff now has locations in London, Berlin, Paris, LA, and New York (SNS Bar included); you can find significant sneaker releases as well as exclusives here.

Head to Sneakersnstuff’s website and sign up for raffles of limited-edition sneaker releases or browse its wide selection of footwear.

While it is more famous for stocking almost every exclusive release, Sneakersnstuff also reserves general release sneakers by every major brand.

Complementing that selection, you’ll also find a well-curated range of apparel and accessories from brands such as Champion, Carhartt WIP, and Nike ACG, to name a few.

I find Sneakersnstuff ideal for the thriftiest sneakerheads.

Prices get slashed time and time again, resulting in regular discounts of up to 70-percent-off.

I love my Converse x Batman x Chinatown Market Chuck 70 high top, so take the time to browse the entire section—your persistence will pay off.


2. STOCKX
The eBay-like sneaker auction platform

STOCKX best sneaker websites

LOCATIONS:
NYC – Los Angeles – London

BEST FOR:
An eBay-like sneaker bidding system

INSTAGRAM:
@stockx

stockx.com

One of the most prominent players in the sneakers resale market, StockX’s live “bid/ask” marketplace stands out from all the best sneaker websites on this list.

Similar to eBay’s bidding system, the sneaker and kicks sellers on StockX can accept or refuse the bidding prices.

Now, if you’re a sneaker buyer with large pockets, or you already have a client for that product (buy to sell), you can always purchase at the seller’s price.

In my opinion, the bidding part is what makes buying sneakers on StockX so much fun.

Moreover, I love that StockX authenticates all kicks to make sure you receive only authentic products.

You can also buy watches, designer handbags, and all sorts of collectibles from some of the best streetwear brands out there.


3. SSENSE
Rare sneakers with a story behind

SSENSE sneaker website

LOCATION:
Montreal

BEST FOR:
A store for ‘luxury-meets-streetwear’ kind of sneakers

INSTAGRAM:
@ssense

ssense.com

Based in Montreal, Canada, SSENSE deals with independent, luxury, and affordable streetwear brands.

SSENSE also stocks a wide range of selection of formal footwear, boots, sandals, and the usual on-trend sneakers.

But, this online store goes above and beyond through the sheer number of different brands and silhouettes it offers when it comes to luxury and high-end footwear.

Whether you’re looking for Balenciaga, PUMA, Fear of God, or Clarks Originals, you’re bound to find a pair of sneakers that speaks to you at SSENSE.

What separates SSENSE from other retailers is that it has an editorial team, providing visitors with a steady flow of content that ranges from seasonal guides to fashion, music, and culture interviews.

In this sense, the website’s visitors are treated more like readers, providing them with a better understanding of the product they have just bought.

Another big project SSENSE runs is its Sneaker Week, which “explores the influence of footwear with no reservations” and is a multi-faceted approach to connecting with its customers on a deeper, less transactional level.

I’ve found SSENSE to offer some of the best in sneaker selection, not just clothing. From trendy sneakers to unexpected silhouettes, you are sure to find a new pair of sneakers to add to your cart.


4. SNEAKER POLITICS
Limited edition sneakers

SNEAKER POLITICS best sneaker website

LOCATIONS:
Lafayette – New Orleans – Baton Rouge – Austin – Dallas

BEST FOR:
Limited edition sneakers, strong community, special offers, and chances to win great sneakers

INSTAGRAM:
@sneakerpolitics

sneakerpolitics.com

Founded in Louisiana, a sneaker boutique gem of the south, the Sneaker Politics has been around since 2006.

This retailer has carved out a reputation as a premier source for online sneaker shopping.

The company also has a significant physical presence in its home state of Louisiana and Austin, Texas.

Alongside limited sneaker collaborations — which Sneaker Politics often releases via in-store or Instagram raffles — you can pick up the latest-trends footwear by the likes of Casbia, Nike, Adidas, and New Balance.




True to its name, Sneaker Politics’s support for Louisiana was showcased via the recent re-release of the Nike Air Jordan 3 ‘Katrina.’

Sneaker Politics hosted a block party attended by Juvenile, Bun B, Pell, and Neno Calvin, all of whom performed live.

In addition, the first 100 customers to arrive received a free basketball, as well as the chance to win the limited edition Jordans Katrina sneakers.

More recently, Sneaker Politics hosted a back-to-school edition of its famous ‘Shake Back Sunday’ event.

Shake Back Sunday is an in-store event that happens on the first Sunday of every month at each retailer’s locations.

The point of these events is for the community to come together and play games, win prizes, talk sneakers, and have a good time hanging with like-minded people.

And, it is special releases and events like these that made Sneaker Politics one of the most community-minded sneaker stores out there.


5. CONCEPTS
A sneaker website for trainers you had no idea existed

CONCEPTS best sneaker websites

LOCATIONS:
Boston – New York – Dubai – Shanghai

BEST FOR:
A sneaker website packed with trainers you had no idea existed or wanted

INSTAGRAM:
@cncpts

cncpts.com

As a company, Concepts has been around since it first opened its doors in 1996 in Cambridge, Massachusetts.

That first store has since moved to a new location in downtown Boston.

With sneaker stores in New York City and Dubai, the retailer has become a household name in the market of premium kicks.

Brands such as visvim, Giuseppe Zanotti, and Lanvin can be shopped alongside the more wallet-friendly New Balance, Nike, and ASICS sneakers.

The wide range of sneaker brands and variety is one of the Concepts’ main strengths.

Here, you’re always likely to find something you had no idea existed or no idea you wanted (such as the velour Rick Owens x Birkenstock sandals).

Compared to other sneakers websites, Concepts stocks limited releases, including OFF-WHITE x Nike and Adidas x YEEZY collabs.

Concepts stocks both carefully selected general release sneakers and the latest and greatest in collaborations from a host of sneaker boutiques worldwide.

In addition, the retailer has a long history of successful collaborative sneakers with leading brands.

One such is the Concepts x New Balance 999 Kennedy, considered by some to be one of the most incredible collabs ever and the beginning of Concepts’ strong legacy of sneaker projects.

Moreover, the sneaker boutique is known for slashing prices as much as 50-percent, so you’ll always find great bangs for your buck.

That being said, I am still fuming I did not get my hands on their latest collabs – Brooklyn Nets’ Kyrie Irving and Nike for the Concepts x KYRIE 6 Khepri.

Oh, or even the kids’ version, Nike x Concepts KYRIE 6 “Golden Mummy,” would have worked as a collection of sneakers if nothing else.


6. MR PORTER
The cream of the cream

MR PORTER best sneaker websites

LOCATIONS:
N/A

BEST FOR:
The cream of the cream in the world of online sneaker websites

INSTAGRAM:
@mrporterlive

mrporter.com

Launched by online retailer NET-A-PORTER in 2010, MR PORTER was initially described by the Financial Times as:

“The first luxury menswear online retailer with a global reach.”

With an offering covering over 450 leading international brands and express shipping to more than 170 countries (including same-day delivery in London and New York), MR PORTER is the king of sneaker websites right now.

Like SSENSE, MR PORTER specializes in high-end footwear and clothing from brands such as Tom Ford, Brunello Cucinelli, Balenciaga, Gucci, Polo Ralph Lauren, Loro Piana, A.P.C., Amiri, and Nike.

However, in recent months I’ve seen the platform offering quick-strike-type releases, including the YEEZY Boost 350 “Moonrock” and the famous Adidas YEEZY release.

Apart from its range of trainers, MR PORTER stands out – from other best sneaker websites – thanks to its excellent customer service.

Personally, I’ve found each shopping experience above great, even when I had to return products.

I also like their editorial content, designed to provide customers with trend reports, sneaker guides, how to wear certain styles, or how to select the right sneakers for you.


7. FOOTSHOP
The European hub for sneakers

FOOTSHOP sneaker website

LOCATIONS:
Prague

BEST FOR:
Europe’s main hub for rare sneakers, creativity, and urban culture

INSTAGRAM:
@footshop

footshop.com

Founded in 2012, Footshop and has since been one of Prague’s premier sneaker shopping locations.

Despite the sneaker culture not getting the same level of praise in Prague – compared to London or New York – the website acts as a European hub for sneakers, creativity, and urban culture.

While Footshop isn’t as big as the Slam Jams or SSENSE’s sneaker websites, there’s no doubt it has the insight to roll with them.

A quick search through Footshop’s massive catalog of trainers will uncover rare gems you’re unlikely to find elsewhere.

I am talking about unknown or underrated collaborations and colorways releases that have not hit the market’s radar on release.

Footshop stands as a reminder of the far-reaching arm of European sneaker culture as well as the pleasant surprise that some online sneaker websites might deliver when you venture off the beaten track.


8. SLAM JAM
Underground sneakers since 1989

SLAM JAM sneaker website

LOCATIONS:
Ferrari – Milano

BEST FOR:
Underground sneakers since 1989 and unique direction guided by the underground culture in all its glory, forms, and shapes

INSTAGRAM:
@slamjam

slamjam.com

Drawing inspiration from clubbing, art, and music, this Milanese sneaker boutique holds immaculately curated collections of sneakers and clothing since it was founded in 1989.

Launched in a warehouse on the outskirts of Ferrara, Slam Jam has become an internationally renowned speakers website thanks to promoting unknown (at that time) brands like Stüssy.

Although it is still headquartered in Ferrara, the brand has a store in Milan where it uses industrial minimalism to focus on the sneaker brand’s selection and offers.

One thing that keeps bringing me back to this sneaker website is its unique collection of black-themed kicks that work wonders with my dark academia outfits.


9. END.
UK’s top sneaker website

END. sneaker website

LOCATIONS:
London – Newcastle – Glasgow

BEST FOR:
UK’s top sneaker website for premium sneakers on an online raffle system

INSTAGRAM:
@end_clothing

endclothing.com

END. is one of the most popular if not one of the best sneaker websites online, thanks to its unique raffle system, END. Launches.

To combat sneaker bots from crashing the website at the time of popular releases, the company has adopted the raffle system.

Since then, most sneakers (and sometimes even apparel collections) pass through END. Launches fully automatic system.

Here’s how it works:

– Shoppers create an account and log in to their END. account to keep an eye on a new sneaker launch.

– If their name is drawn, money is automatically charged to their account.

– Once charged, the shoes they were watching are dispatched to the address on file.

In addition to hyped releases, END. offers a great selection of footwear staples and trainer classics.

A quick browse of the retailer’s footwear selection shows everything from the Balenciaga Triple S to the Common Projects Chelsea boot.

You can also find more commercial sneaker brands, such as Adidas, Nike, Jimmy Choo, and even Palm Angels.

I’ve found them to slash prices quicker—and lower—than most of their competitors, so be sure to check here first.


10. SOLEBOX
Extensive sneakers catalog

SOLEBOX sneaker website

LOCATIONS:
Berlin – Munich – Vienna – Brussels – Amsterdam

BEST FOR:
An extensive and detailed online sneakers catalog that rivals most sneaker websites

INSTAGRAM:
@solebox

solebox.com

Founded in 2002 by the Sugoer brothers, Solebox brings hyped and limited sneaker releases to Europe.

With ample backing, Solebox has extended its reach, both in terms of new physical locations and a more extensive online catalog that rivals all other sneaker websites.




Solebox also has a long history of collaborations with leading sneaker brands.

Those projects, paired with the sale of limited releases and a great selection of general release sneakers, make Solebox a world-renowned sneaker store.

An excellent website for rare sneakers and clothing from Helly Hansen, Opening Ceremony, YEEZY, COMME des GARÇONS, BAPE, Helmut Lang, and many more.


11. Footpatrol
Rare gems you won’t find anywhere else

Footpatrol best sneaker website

LOCATIONS:
London – Paris

BEST FOR:
Great sneaker website for rare hidden gems you can’t find anywhere else

INSTAGRAM:
@footpatrol_ldn

footpatrol.com

Before moving to its current location in Soho, Footpatrol opened in London in 2002.

Similar to some of the best sneaker websites on this list, Footpatrol has a rich history of collaborations with big brands on various sneaker projects.

The website holds Japanese exclusives and other rare sneakers, usually hard to come by in Europe.

When you shop here, bypass the general big sneaker brands such as ASICS, Mizuno, Nike, and Adidas, and look for niche labels as a nice break from the general stylistic norm.


12. KITH
Rare releases & exclusive sneaker collaborations

KITH

LOCATIONS:
New York – Brooklyn – Miami – Los Angeles – Tokyo – Paris – London

BEST FOR:
Shop online or in-store for rare releases and exclusive sneaker collaborations

INSTAGRAM:
@kith

kith.com

KITH was founded by Ronnie Fieg – one of the most popular sneaker collaborators of recent years – in 2011.

Best known for his work on ASICS GEL-Lyte models, Fieg has developed a penchant for reviving archive models.

The stylist has collaborated in the past with big labels such as Versace, Nike, Adidas, and even Cap’n Crunch cereals.

The collaboration with Cap’n Crunch cereal saw KITH launch KITH TREATS, an in-house cereal bar born out of Fieg’s love for breakfast.




In addition to excellent sneakers, customers can refresh themselves with some cereal options — all named after Fieg’s closest friends, family, and influential people in the music, style, and sneaker sphere – served with milkshake or ice cream.

Sneakerheads can buy limited drops every week through KITH’s online raffle system.

A quick browse online of the footwear category shows sneakers from Veja, ALYX, Eytys, and Filling Pieces, to name a few.

Fieg is a stickler for authenticity, so you can be sure that anything stocked at KITH was selected with care.

Alongside its curated product portfolio, KITH also has an in-house line that has gone from strength to strength since its debut.

The collections comprise complementary capsules released alongside limited collaborations and seasonal drops of everything from basics and layering options to high-quality product fit for any wardrobe.


13. Bodega
Real steals up for grabs when the store’s at 70-percent-off

Bodega sneaker website

LOCATIONS:
Los Angeles – Boston

BEST FOR:
Massive bargains up for grabs when the store’s at 70-percent-off

INSTAGRAM:
@bodega

bdgastore.com

Launched in Boston in 2006, Bodega’s first store was hidden behind a semi-functional bodega, hence its name.

The idea of modeling the stores after their grocery-laden namesake was to have just as many “hidden treasures” as an authentic bodega.

Nowadays, with another semi-hidden location in Los Angeles, Bodega has become one of the finest sneaker retailers in the world.

Compared to other best sneaker websites on this list, Bodega has a formidable online presence.

The list of sneaker brands Bodega stocks ranges from Adidas and Nike to UNDERCOVER and Hender Scheme.

The key to getting the best come-ups on Bodega’s sales is timing.
Sure, you can shop through their current discounts and find some good deals, but real steals are up for grabs when the store’s 70-percent-off.

Also, keep an eye on their semi-annual sales and discount codes that you can find online most of the time.


14. KM20
Limited collab sneakers & stylish retro-classics

KM20 sneaker website

LOCATIONS:
Moscow

BEST FOR:
Wide range of limited collaboration sneakers and stylish (on the verge of retro) classics.

INSTAGRAM:
@km20conceptstore

km20.ru

Kuznetsky Most 20, aka KM20, is Moscow’s premier streetwear and sneaker shopping destination.

Founded in 2009 by Olga Karput, KM20 is credited by fashion publications such as The Business of Fashion with bringing international sneaker brands and trends such as JW Anderson and YEEZY to Russia.

KM20 separates its footwear into three categories: sneakers, shoes and boots, and sandals.

The website stocks a wide range of products, from Fear of God to Gosha Rubchinskiy x Adidas.

KM20 is also a tremendous under-the-radar resource for finding collaborations that might have sold out elsewhere.

In addition to stocking sneakers from the ‘usual suspects,’ KM20 has delivered Moscow its own style of sneakers through smart collabs with big names in the landscape.

Oh, before I forget; If you’re in Moscow, I am sure you’ll visit the brand’s two floors of 2,500-square meters dedicated to shoes and apparel.

But, make sure you also check the store’s fourth-floor holding a beautiful restaurant terrace overlooking the city center of Moscow.


15. DOVER STREET MARKET
Trendiest sneakers and trainers with a London feel

DOVER STREET MARKET website for sneaker

LOCATIONS:
London – Tokyo – New York – Los Angeles – Singapore – Beijing

BEST FOR:
Wide range of incredibly trendy sneakers & trainers with a unique London vibe

INSTAGRAM:
@doverstreetmarketlondon
@doverstreetmarketnewyork
@doverstreetmarketlosangeles

doverstreetmarket.com

Launched by COMME des GARÇONS’ Rei Kawakubo and her husband Adrian Joffe, Dover Street Market is the Mecca of sneakers.

Initially, the store was located on Dover Street in London, later moved to Haymarket.

Since the move, four more branches have opened worldwide, with a new store opening this fall in Los Angeles.

Although the focus is on physical locations, the multi-brand retailer has a great website carrying everything from some of the most expensive Supreme and NOAH to UNDERCOVER and Balenciaga.

A quick browse of the sneaker brands available shows a selection that includes the incredibly on-trend Salomon and Kiko Kostadinov’s latest collaboration with Camper.

Love Dover Street Market’s rare collection of classic sneakers, among more casual choices, is always something you’d be hard-pressed to find at any other online sneaker site.

The store’s sneaker offerings cover everything from hype to obscure, many of which find their way into the discounts.

But, just like Ssense, Dover Street Market’s special sale is only active at select times, but it’s always worth the wait.


16. GR8
Rare Japanese sneakers from the ever so colorful Harajuku

GR8 best website for sneaker

LOCATIONS:
Tokyo

BEST FOR:
Great collections of rare Japanese sneakers from the ever so colorful Harajuku

INSTAGRAM:
@________gr8

gr8.jp

GR8’s is a Japanese sneakers website connected to a physical store is located in Tokyo’s colorful Harajuku neighborhood.

GR8 boasts a wide selection of up-and-coming designers worldwide and mainstays from both realms of streetwear and luxe fashion.

As with other best sneaker websites on this list, GR8’s online store stocks some hot releases such as the latest YEEZYs alongside other carefully selected rare release trainers.

I often check GR8’s sneaker selection, looking for colorways or silhouettes that I know I cannot find elsewhere, so if that’s what you’re looking for as well, this website is worth checking out.

Moreover, this is by far the best sneaker website on my list for those into gender-neutral clothing.


17. JUICE
Asian sneaker website icon for limited releases

JUICE website for sneakers

LOCATIONS:
Hong Kong – Kowloon

BEST FOR:
An Asian sneaker website dedicated to rare and limited-edition drops.

INSTAGRAM:
@juicestore

juicestore.com

JUICE is one of Asia’s most respected boutique sneaker websites with a physical presence in multiple cities across the continent.

Juice’s online selection of footwear is divided into sneakers, boots, and sandals.

The third category is the most limited, with only a handful of options – but also the place where you can find sneakers for Arabic clothing styles.

But in Juice’s case, less is more, with great high-end sandal choices such as CLOT x Buscemi and JUICE’s collaboration with Suicoke available.

Sneakers-wise, I’ve found on Juice’s website find everything sneaker-related, from Hender Scheme to Adidas and Nike.

The online store also hosts more limited releases, such as the Concepts x Adidas Consortium Energy Boost and the JW Anderson x Converse collab.


18. ROOTED
Rare sneakers at affordable prices

ROOTED sneakers website

LOCATIONS:
Nashville

BEST FOR:
An excellent website for rare sneakers at super affordable prices

INSTAGRAM:
@stay__rooted

stay-rooted.com

Somewhat of a newcomer on the sneakers market, at least when compared to some of the best sneaker websites on this list, Rooted is one of the best online stores for rare shoes.

Launched in Nashville, Tennessee, Rooted was founded with the idea that the customer experience in this industry deserves the utmost importance.

And, you can see that ethos oozing big in the way the store treats its community, almost like its most valuable asset.

As a store known to go above and beyond for its customers, Rooted is an excellent footwear destination for sneakerheads from all over the world.

So if you’re looking for variety, with a sale section ranging from Adidas Consortium to Kiko Kostadinov’s Asics collabs and Nike’s Space Hippie affordable sneakers, this is the store for you.


19. LAPSTONE & HAMMER
Artisan sneakers with a contemporary aesthetic

LAPSTONE & HAMMER sneaker website

LOCATIONS:
Philadelphia

BEST FOR:
Artisan sneakers with a contemporary aesthetic from today’s top creative minds and premium brands

INSTAGRAM:
@lapstoneandhammer

lapstoneandhammer.com

When you can order a product from halfway around the globe, with just the click of a mouse, things like quality, craftsmanship, and service tend to become relics of a forgotten past.

What makes Lapstone & Hammer different than most sneaker websites on this list is their mission to honor the artistry and traditions of the past while embracing contemporary designers and their creations.

Lapstone & Hammer is a premier lifestyle brand specializing in Contemporary Menswear and Premium Sportswear, emphasizing artistry, innovation, and craftsmanship.




Lapstone & Hammer’s sneakers combine the spirit of those early artisans with the contemporary aesthetic of today’s top creative minds and premium brands.

The company has a wholly original retail experience essential for the cultural connoisseur, sneaker enthusiast, and well-dressed gentleman and being enjoyable for the casual consumer and unknowing passer-by.

Whether you’re looking to grab a pair of nostalgic Nikes for the low or a pair of Vans that won’t look like everyone else’s on the block, Lapstone & Hammer’s sale offerings have you covered on all fronts.


20. FEATURE
Cutting-edge selection of sneakers

FEATURE best sneaker website

LOCATIONS:
Las Vegas

BEST FOR:
The most cutting-edge selection of sneakers, from Fear of God to rare Y3

INSTAGRAM:
@feature

feature.com

Born from an idea developed on a summer night in Nevada, Feature opened its doors in late 2010 to give Las Vegas a freshness the kicks subculture of the valley was lacking.

Initially, Feature was created as a venue where top fashion brands, music, and art could co-exist.

Since then, Feature has provided the highest quality in footwear, apparel, and accessories that streetwear and high-end fashion culture have to offer.

With an emphasis on top-tier customer service, Feature is home to some of the most exclusive brands and releases in the United States.

Feature website collaborates with iconic footwear brands like Saucony, Asics, and Diadora, all while developing its in-house brand of basic cut and sew apparel.


21. ONENESS
A website for ‘Hard to find sneakers’

ONENESS sneaker website

LOCATIONS:
Lexington – Louisville

BEST FOR:
A website for ‘Hard to find sneakers’ and other minimal release editions

INSTAGRAM:
@oneness

onenessboutique.com

Oneness is a sneaker boutique launched in October 2007, hidden within a Kentucky shopping center.

Soon, the store became the number one destination in Kentucky for all things premium in apparel and footwear.

With well-cultivated relationships within the sneakerhead community, the brand became a pseudo-mecca for all things culturally relevant within the area.

Like many of the sites on this list, the hardest part is timing Oneness’s elusive sales.

For example, while their regular sale section is solid, the real steals are the sneakers not well advertised and snatched up quickly.

My advice is – check back frequently for the best chance to get that one-of-a-kind sneaker you want so much.


22. XHIBITION
Unparalleled sneakers & shopping experience

XHIBITION sneaker website

LOCATIONS:
Cleveland – Shaker Heights

BEST FOR:
Staged in an elegant hi-tech environment, Xhibition delivers unparalleled sneakers and shopping experiences

INSTAGRAM:
@xhibition_

xhibition.co

If you’re hunting high-end designers and are on a low budget, Xhibition is the online store for you.

The Cleveland-based boutique stocks usual sportswear brands and high-end sneakers from the likes of Margiela, Y-3, Off-White, all of which make it to the sale section.

I love Xhibition’s aim to create a total sensory experience through art, design, and fashion.

I also like their approach to sustainability, pushing forward on the website sneakers from natural fibers.

The brand is also committed to educating through a meticulous assortment of unique brands, commissioned exhibitions, in-store events, and particular collaborative products.


23. STADIUM GOODS
Exceptionally rare sneakers at obscene prices

STADIUM GOODS sneaker website

LOCATIONS:
New York – Chicago

BEST FOR:
An online store for exceptionally rare sneakers at obscene amounts of money

INSTAGRAM:
@stadiumgoods

stadiumgoods.com

Stadium Goods is a consignment shop that offers a carefully curated selection of sneakers – already on the market — from the most desired brands.

With a shop in New York and Chicago, sneaker lovers can shop either in-store or online.

I like Stadium Goods for going the extra mile to authenticates each pair of sneakers they sell.

From rare finds to iconic shoes, Jordans, and hyped sneakers, everything goes through a rigorous process to ensure authenticity.

Moreover, the staff is willing to review the products if you have any doubts, so you know that any pair of kicks purchased via Stadium Goods is real.

Don’t forget to check out their ‘Trophy Case’ online, as you may find an exceptionally rare sneaker if, of course, you’re willing to drop an obscene amount of money on it.


24. UNDEFEATED
Connected with sneaker blogs, websites & influencers

UNDEFEATED sneaker website

LOCATIONS:
Los Angeles – Santa Monica – Glendale – San Francisco – Las Vegas – Phoenix  – Tokyo – Yokohama – Shizuoka – Nagoya – Kyoto – Osaka – Hiroshima – Fukuoka – Okinawa – Sapporo – Sendai – Hong Kong – Shanghai – Shenyang

BEST FOR:
Deep links with sneaker blogs, websites & influencers, always in touch with what the market wants.

INSTAGRAM:
@undefeatedinc

undefeated.com

Founded in 2002, Undefeated entered the shoe game as a sneaker boutique for comfortable shoes.

Nowadays, Undefeated is the go-to brand for European sneaker releases and other perfect shoes.

Part of the global landscape of sneakers, the company has deep connections with sneaker blogs, websites & influencers, so constantly in touch with what the market wants.

This approach allows Undefeated to offer expertly curated selections of sneakers and some of the most coveted exclusive collaborations right now.

One of their most significant collaborations was the Air Jordan 4, which goes for thousands of dollars in the resale market.

Be on the lookout for another collaboration they do or shop their edit.


25. GRAILED
A sneakers shop for the most popular styles

GRAILED sneaker online store

LOCATIONS:
New York

BEST FOR:
A sneakers shop for popular styles – Ex: Nike Kaws x Air Max 90 Premium Volt, $1000, only at Grailed

INSTAGRAM:
@grailed

grailed.com

Grailed is an online sneaker store dedicated to hyped sneakers and other similar models of shoes.

If there’s a specific pair of sneakers you’re searching for, and it feels impossible to obtain, there’s a big chance Grailed has it.

The website allows you to narrow your sneaker search by four main categories: Hype, Core, Sartorial, and Grails.




From all shoe websites on this list, this is the only store in the shoe game that stocks hicking shoes amongst rare finds such as Air Jordan 3 Retro, Jordan 11, Supreme x Jordan, and other never-before-seen Travis Scott x fragment design x Air Jordan!

I highly recommend this; if you pre-order Jordans and other limited kicks, get protection with PayPal – as part of your purchase through Grailed.

In this way, you benefit from full refunds if one of your super-expensive trendy kicks is never shipped.

Nevertheless, while there can be fraud on the site, all new or unproven sellers must provide photos and extra details to show they have the products.


26. GOAT
Human – AI technology sneaker verification

GOAT sneaker online store to shop and sell

LOCATIONS:
N/A

BEST FOR:
Human – AI technology sneaker verification that inspects every detail, down to the sneaker’s stitches

INSTAGRAM:
@goat

goat.com

Goat is another online shop for kicks resale market where you can augment your style with their biggest drops.

Not only do they have quality kicks, but the store’s strict authentication process and curation level allow buyers to create a broad spectrum of styles, unseen anywhere else.

When I first discovered this sneaker website, its biggest sale revolved around a rare selection of streetwear and other similar niche markets.

But since, I’ve witnessed Goat’s surge of sales taking them to the next level in the sneakers business.

Goat now has in-hand verification and machine learning technology to inspect every detail down to the stitches, color, and texture of their sneakers.

The company sources rare kicks from boutiques and retailers, as well as their trusted network of resellers.

Overall, Goat offers stunning trainers and a pleasing digital experience on their site and app for easy purchasing.

Also, you can browse ‘Greatest,’ the brand’s bi-annual digital magazine, and discover new creative artists with a penchant for streetwear style.


27. Extra Butter
Resealable & exclusive collabs with big names

Extra Butter sneaker website

LOCATIONS:
New York – Long Island 

BEST FOR:
Resealable shoes, basketball shoes, and other exclusive collaborations with major brands

INSTAGRAM:
@extrabutter

extrabutterny.com

Extra Butter is a lifestyle brand and one-stop sneaker destination hailing from NYC’s Lower East Side.

Drop day comes, the brand offers an exceptional ‘cinematic experience; the store’s design is inspired by movie theaters and has a marquee above the shop.

With a business revolving around resellable shoes, Extra Butter prides itself on creating experiences for customers.

One of their recent events was a shock drop release of Air Jordan XI Playoffs, aiming to fulfill their mission to “Unite the Community” by drawing in large crowds that share the same love for sneakers.

The site offers sneaker news and a specially curated selection of resealable shoes, basketball shoes such as Nike Jordans and Air Jordan 1, and other exclusive collabs with major brands.


28. Bait
Sneakers with a touch of streetwear style

Bait best sneaker online store

LOCATIONS:
Los Angeles – San Diego – San Francisco – Seattle – Portland – Denver – Honolulu – Tokyo – Osaka

BEST FOR:
Highly sought sneakers with a touch of streetwear style

INSTAGRAM:
@baitme

baitme.com

Great for limited edition kicks and core styles, Bait is a West Coast-based sneaker retailer whose parent company is ‘Pick Your Shoes’.

Pick Your Shoes was one of the earliest stores to offer rare and highly sought sneakers to people around the world who neither had easy access to premium boutiques nor wanted to risk buying fakes.

Seen by many as one of the leading streetwear websites, Bait focuses on the secondary market for general sneaker releases, exclusives, and their in-house label products.


28. NEED SUPPLY
Curated collections of contemporary designers & independent labels

NEED SUPPLY best sneaker website

LOCATIONS:
Virginia

BEST FOR:
Highly curated trainer collections by contemporary designers and independent labels

INSTAGRAM:
@need

needsupply.com

This is a sneaker website with a twist, and you’ll see why.

First, the website has no products that can be seen or bought.

The way you buy is by following them on Instagram, or subscribing to their emails, to know when the next drop will take place, and how.

To most in the sneakers business, this company is, perhaps, best known for rare apparel lines.

However, I find Need Supply’s sneaker drops nothing to sleep on.

To date, all releases were robust and most pieces are hard to get anywhere else.


30. HIGHSNOBIETY
From runners to high fashion releases

SNEAKERSNSTUFF best sneaker websites

LOCATIONS:
Tokyo – New York – Los Angeles – Paris – London – Berlin

BEST FOR:
From runners to high fashion releases, this sneaker website is the ‘home of casual shoes’.

INSTAGRAM:
@sneakersnstuff

sneakersnstuff.com

Highsnobiety online website store should be on your radar for a handful of reasons:

First, the brand list of shops is growing by the day.

Then, if you keep a close eye on the shop’s constant updates, you’ll get early access and exclusive drops.

From Salomon’s hiking prowess to elevated Italian design from Diemme, Highsnobiety’s online store is a one-stop shop for all your footwear needs.


31. eBay
The controversial OG of sneakers

ebay online sneaker shop

LOCATIONS:
N/A

BEST FOR:
Great for rare finds of affordable sneakers from all over the world

INSTAGRAM:
@ebaysneakers

ebay.com

Arguably, eBay is a controversial store on this list of best sneaker websites but I have to mention it.

Before Goat, Grailed, and other popular sneaker websites, there was eBay.

eBay was the place Sneakerheads could find rare sneakers they couldn’t get their hands on in stores.

Even now, after years of market changes and sneaker websites dedicated to this segment, if you look hard enough and you’re likely to find rare, non-hyped kicks.

Moreover, the company’s recent move to eliminate seller fees for sneakers sold over $100 is a sign that eBay wants its spot back at the top of the sneaker resale game.

Head over to eBay if you’re looking for rare shoes, quality shoes, sneakers, and even the classic Jordan brand.

I know someone that went to eBay thinking it is a place for dad’s shoes and discovered something he didn’t think he needed.




Conclusion

The market has changed dramatically since the early days of eBay.

Nowadays there are dedicated websites for sneakers, where you can find and even sell your rare kicks.

Yes, some of these sites are flooded by sneaker bots, making it increasingly harder to get your favorite pair of trainers but still, these are websites you should be aware of.

With hope this article helped in your sneakers quest, there you have it, the top 31 best sneaker websites in 2021.

Now it’s your turn…

Is your favorite clothing sneaker website on this list and why?

Is there any kicks website you know and shop from and feel I should place it in this article?

Would love to hear your thought below!

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