10 Wearable Tech Startups Disrupting The Fashion Industry.
The next computing revolution, beyond tablets and smartphones, is the wearable tech revolution. Embedded smart sensors, in everything. Connected objects, cars, buildings, medicine, and in today’s article, in fabrics and fashion industry.
The wearable tech industry sees new deals and investments in 2016, with more and more startups targeting the fashion industry and getting ready to take it on the established players. Here are the top 10 startups attacking the apparel industry, in the graphic below, broken down by target area.
Top 10 Wearable Tech Startups Disrupting Fashion
|Thync||Andreessen Horowitz, Khosla Ventures||Biometric Sensors|
|Ringly||Andreessen Horowitz, First Round Capital, High Line Venture Partners||Smart Watches & Accessories|
|Beddit||Inventure||Smart Watches & Accessories|
|Withings||Ventech, 360 Capital Partners||Smart Watches & Accessories|
|OMsignal||Bessemer Venture Partners||Smart Apparel|
|Athos Works||DCM Ventures, True Ventures, The Social+Capital Partnership||Smart Apparel|
|LUMO BodyTech||Innovation Endeavours, Madrona Venture Group||Smart Apparel|
|Magic Leap||Kleiner Perkins Caufield & Byers, Andreessen Horowitz, Google, Qualcomm Ventures, Legendary Entertainment||AR / VR Headsets|
|Survios||Felicis Ventures, Shasta Ventures||AR / VR Headsets|
The largest section is the smartwatches and the fitness bands. It is an almost established market led by the public FitBit and Jawbone. Other products in this area were more specialised infant wearable tech (Owlet, Sproutling) and wearable tech custom-designed for sports. For example, Zepp Labs pivots on “bats and clubs” sports and Sensoria makes a smart ankle sock for marathon and distance runners.
The biometric sensors are the next section that captured the attention of fashion industry. Thalmic Labs‘ wearable device can read electric signals from your muscles and let you interact with the objects around you.
Similar Read: 10 Medical Wearables To Improve Your Life In 2016
Thync, InteraXon (Muse) and the Ybrain can read brainwaves, and also transmits mood-elevating neuro signals back to your brain for mood enhancement scenarios. These startups are hacking the brain and body with high-tech wearable tech devices which the future might see them embedded in fabrics rather than independent devices.
Interesting to note is that these 10 startups managed to raise -together with another 30 companies – a combined $1.9B in investment, over 100 deals. Moreover, more than one-quarter of the chosen startups are still early-stage companies.