Fashion Innovation

Circular Design Speeds Up The Development Of Sustainable Fashion

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Here is what we can learn about sustainable fashion from ‘Circular Design Speeds’.

What is sustainable fashion?

How does it look like?

Is it garments that should last you for 50 years?

Or bio-based apparel that you can safely discard each day?

Is it apparel made from 100 per cent recycled textiles?

Or new clothes made from innovative and biodegradable materials?

Well, it seems that sustainable fashion can be all of these!

We are living in the ‘golden times’ of fashion.

Times of a fast transforming fashion landscape.

New sparks of trial and error are becoming evident in all segments.

From research and education to design, manufacturing and consumption.

What Is ‘Circular Design Speeds’?

‘Circular Design Speeds’ is an exhibition pushing the limits of ‘fast’ and ‘slow’ fashion, by encouraging new designers to think out of the box and question the conventional use of garments and normative design.

Circular Design Speeds‘ was born as a collaboration of ‘Mistra Future Fashion’ with ‘Centre for Circular Design’ at the University of the Arts London (UAL) and industry insight from Filippa K.

Here is where ground-breaking textile research from UAL is looking at the creation of 100% recycled and recyclable.

100% bio-based and biodegradable garments to be worn across a spectrum of 1440 minutes (24h) to 50 years.




Fifty Years Of ‘Service Shirt’

Some of the prototypes on display included the ‘Service Shirt’ created by Professor Rebecca Earley.

Circular Design Speeds - Sustainable fashion

The shirt is designed as a ‘deliberate extreme’ to last for over 50 years.

The shirt’s lifecycle includes remanufacturing processes and various use cycles – from single ownership to rental and sharing contexts – before being chemically regenerated in the year 2068.

‘Fast-Forward’ – Solution To Fast Fashion Problem?

Another interesting concept is the ‘Fast-Forward’ prototype, a creation of Dr Kate Goldsworthy and Prof Kay Politowicz.

The prototype is made from bio-based nonwoven material co-developed with Dr Hjalmar Granberg at the Research Institute of Sweden & the University of the Arts London.

Circular Design Speeds - Sustainable Fashion Textile

Similarly, this prototype is made of a mix of cellulose pulp and bio-based PLA fibre.

The combination makes the garments 100% biodegradable or recyclable.

‘Fast-Forward’ design aims to explore alternative modes of production and use for a sustainable ‘fast-fashion’ application.

‘Front Runner’ Slow Fashion Concept

These 100% bio-based/biodegradable and 100% recyclable coat and a concept dress are a part of Filippa K’s ‘Front Runner’ series.

The series puts an accent on the life-length of the garments and fabric value maximization.

The paper-based garments benefit from the lower impacts of the material when compared with conventional cotton, from their relatively light weight and also on account of the lower impacts in garment production and use,” said Dr Peters.

Now Over To You

We are witnessing a change most evident consumers’ lifestyle, values and shopping choices.

Will this be the moment when the fashion industry finally awakes?

What do you think?

Would love to hear your thoughts in the comments below!

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